In a series of professional photo shoots, AIM Marketing Services captured the latest work of Coventry Log Homes and transformed it into marketable assets thanks to in-house talent with intimate knowledge of the nuances of log home photography.
THE INSIGHT
Coventry Log Homes has been a leader in the log home industry for more than 50 years, boasting completed projects in all 50 states and every providence in Canada, as well as in Japan, Australia, and Ireland. To illustrate some of their latest work, Coventry partnered with AIM Marketing Services to orchestrate a series of photo shoots that would generate visual assets usable across print and digital marketing campaigns.
THE SOLUTION
With a professional photographer on-staff that specializes in log homes, AIM Marketing Services was well positioned to plan and execute a series of photo shoots with not just creativity, but also efficiency and expertise.
THE RESULTS
After full day or two of shooting for each home, AIM Marketing Services provided 20-30 images of the interior and exterior of each home, edited and ready for marketing across digital or print mediums. These assets have gone on to be used on the Coventry website, in print magazines, in lead generation content, on social media, and more.
Testimonials
“The 2023 version of the Ludowici Idea Book is visually inspiring, reinforces our brand, and is foundational in our marketing, sales, and educational efforts. First impressions and feedback from the market are more than positive, with many hard copy requests and we are looking forward to results to follow.”
“Working with the AIM team, our goal was to bring a 464-page hardcover book to life, and boy did they deliver! Their team worked with us to develop a strategy that fit our needs and put together a targeted plan complete with timeline, goals, and kept us on track to meet our mark. Their project management and communication was professional and timely every step of the way. We couldn’t have taken on this massive project without them. Would 100% return again with additional projects for their printing and project management expertise.”