News

Efrem “Skip” Zimbalist III founded Active Interest Media (AIM) just eight years ago, and despite facing some of the most challenging years in publishing during what is essentially still the company’s infancy, it has grown to become one of the world’s largest niche media companies. With a portfolio of 34 magazines-including Yoga Journal (its largest…

Boulder, Colo. (March 17, 2016)—Active Interest Media (AIM, aimmedia.com) has announced the creation of an all-new television fishing show to complement its successful launch of Anglers Journal magazine. The new show, titled “Anglers Journal Television,” (AJTV), will be produced in conjunction with Warren Miller Entertainment (skinet.com/warrenmiller/) and AIM Studios of Boulder (aimstudios.tv), Colorado, both subsidiaries…

Boulder, Colo. (March 16, 2016)— Gaia (gaia.com) and Yoga Journal (yogajournal.com) have named Taylor O’Sullivan and Tarah Stuht as the ambassadors for this summer’s national Live Be Yoga Tour. “We had so many inspiring yogis apply to be ambassadors on the Live Be Yoga Tour; but Taylor and Tarah truly stood out,” says Carin Gorrell,…

Company’s Newest Division Offers Clients 360-Degree Marketing and Creative Services Boulder, CO (February 4, 2016) – Active Interest Media (AIM; aimmedia.com) today announced the launch of Catapult Creative Labs, an in-house marketing services agency. Based in Boulder, Colorado, Catapult offers clients a full range of services including custom content, ad creative, social strategy, video and…